Samsung GS6 Launch

CONCEPT & VISION

The look and feel of the space was designed to mimic with the innovation-led characteristics of the Galaxy S6."New Lines" was the leading design concept behind the project. The elements were brought together with the use of materials such as black lacquer, mixed metals, textured grays, and clean white served as the canvas for jewel-toned lighting and a custom architectural chandelier that emitted geometric shadows.

FABRICATION

TVG fabricated a full scenic kitchen, bars and DJ booth with embedded lighting, removable walls, and custom curved table to seat 30. The elements set the scene for the simultaneous events.

PRODUCTION & DESIGN

The event had a 3-week turnaround time with many custom elements. Our TVG team was able to leverage its in-house fabrication shop and design network of trusted vendors to work overtime to pull off thecompanies biggest budget Samsung project to-date.

WRAP UP

30 influencers in sports, music, entertainment, and fashion attended the dinner and 450 industry influencers attended the after party.